Ethanol or Beverages

Ethanol or Beverages

July 8, 2008

You don't even get to choose. The production of ethanol
has created such a severe shortage of corn that we are no
longer able to get High Fructose Corn Syrup, the sugar we
use in making Right Choice sugared concentrates (not the
diet ones). This does not affect our diet products, nor
does it affect the availability of Coke and Pepsi brand
products.

Effective immediately we have suspended the offering of all
of our Right Choice Brand of sugared cola products as we do
have Coke and Pepsi available. As soon as we are able to
bring some 7-up concentrate in stock we will be eliminating
our Right Choice Brand of Lemon Lime flavor. These actions
will make the sugar we have in stock stretch for things
like root beer, tea concentrates, and all our many other
fine products for which there is no substitute available.

We will do all we can to make it through this and
appreciate your understanding and support. If you have not
tried our diet products sweetened with Splenda I would
encourage you to try some. Our Right Choice Brand diet
products accounts for nearly 70% of what we sell in our own
brand. Sugared product is only 30% of our sales of what we
sell in our own brand.

When will we be able to have sugar back in stock and be
able to start producing our products again? It is not
known. We have been told that we will not be able to buy
sugar for the rest of this year. Once we run out we will
be out and that will be it for the rest of this year. We
will have to see what next year brings.

Your continued business with us during this difficult time
is encouraging, helpful, appreciated, and needed.

Mark Clayton